Digital & Analytics Strategy Lead





Cognifide is one of the top digital technology consultancies in the UK. We help our clients to build capability so they can create, manage and optimise measurable digital experiences with confidence and agility.
We remove the barriers to successful large-scale adoption of marketing technology platforms by providing not just the technology, but the business strategy and direction that is needed to make great leaps forward.
We are currently looking to recruit a senior level Analytics Consultant to lead and grow the Data & Intelligence Service Line as part of our Digital Experience Centre of Excellence. Would you like to join us?

We have a place for you in our team! Join us as a

Digital & Analytics Strategy Lead

The opportunity

The Data & Intelligence team at Cognifide partners with clients to develop strategy and implement data & analytics solutions that will harness the power of data-led actionable analytics to deliver business value. The ideal candidate will have a strong understanding of how data and analytics are central to Digital/MarTech transformations and is confident in advising clients on how they can leverage value from their analytics solutions and as an integral piece of digital platforms.

You will require

  • Strong consulting/agency/clientside experience with Digital/MarTech transformations with a focus on data & analytics including digital analytics platforms such as Adobe Analytics or Google Analytics
  • Ability to lead a client through a full lifecycle of an analytics engagement; from helping to define scope, strategic activities, delivery and enablement
  • Experience of proposition building and delivery focused on analytics and insight activities
  • A track record of developing strong ‘trusted advisor’ relationships with senior management and executives
  • Experience or a desire to develop leadership capabilities in attracting, developing and mentoring talent
  • Credibility and personal impact – being driven, dynamic, highly flexible and self-motivated


  • Play a lead role in the formation and delivery of data & intelligence led consulting engagements
  • Oversee the consulting delivery and teams deployed in client engagements;
  • Develop strong working relationships with Client Services and Business Development colleagues to develop long-term account plans and nurture senior client relationships
  • Continue to develop consulting services and propositions
  • Data and analytics advocate within Cognifide and broader WPP organisations
  • Develop Analytics strategies, Experience measurement frameworks and analytics solution design with senior client stakeholders
  • Develop strong partnership relationships with senior client executives


  • Proven experience in analytics consulting, digital agency or relevant industry experience
  • Experience in one or combination of Financial Services, Consumer Products Life Sciences, Telco and Media
  • Exposure to and working knowledge of disruptive technologies, Digital platform technologies, CMS, CRM, eCommerce and Social Media
  • Digital project delivery experience
  • Strong customer focus and relationship building capabilities
  • Drive to achieve high results and solve problems
  • Ability to lead, positively influence, persuade and develop the team
  • Willingness to continuously learn and improve in order to best understand our company, our industry and be a representative of our brand


  • 25 days holiday
  • Bonus Scheme
  • WPP Group Discounts
  • Life Assurance – four times annual salary
  • Pension Scheme (Zurich) – company salary contribution matched up to 3%
  • Private Medical Cover (BUPA) – for you and your immediate family
  • Childcare Vouchers
  • Travel Season Ticket Loan
  • Cycle-to-work Scheme (Evans)

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