Lincoln Motor CompanySo far we are very encouraged by the results we’ve seen through early testing of our MKX reveal site. Our investment in Adobe’s Marketing Cloud should definitely help us to continue to deliver a more warm and personal digital experience to our luxury clients that delivers on the notion of Just In Time, not Just in Case.
Hudson Rouge, the Lincoln brand’s marketing agency, reached out to us for our unparalleled experience in integrating AEM. Together we worked with Lincoln stakeholders to develop a personalised experience incorporating segmentation, analytics, reporting and livecopy for multilingual functions. The end result is a powerful yet streamlined UX design that provides the best possible experience for users.