It's old news that with the Adobe Digital Enterprise Platform(ADEP) CQ 5.4, you can easily connect from CQ to Adobe SiteCatalyst report suites by simply entering your SiteCatalyst login credentials and all your basic reports would be available in a jiffy. Plus, you could edit additional parameters using the Page Data tab, map parameters of interest using the Clickstream cloud and even, set up Event Tracking. Sweet!
So, what more does ADEP WEM CQ 5.5 offer you with respect to web analytics?
Well, with Adobe CQ 5.4 itself, you already have some pre-configured reports about page activity, components, workflows, content generation, consumption, etc and as is the norm with CRX, the ability to set up additional reports with parameters of interest; be it about authoring, versioning, etc. Now, the most interesting enhancement in terms of reports, in my humble opinion, (if you are a SiteCatalyst veteran and are on the verge of becoming an ADEP customer) is that you now get a report that details all the SiteCatalyst variables which are mapped on to the CQ components throughout the site.
If you'd like to take a closer look at the SiteCatalyst view, please click on the image for a high resolution image.
It gets even more exciting as you can now drag and drop pre-configured CQ components (which already have their SiteCatalyst variables mapped) on to new pages that are created. This has all been cunningly designed with an inheritance mechanism (note: the button right below the view selector entitled Configure Inheritance lets you either enable or disable Inheritance ) so that you can have a shared configuration for a group of sites and change only the parts you need to change for an individual site. Yes, this is certainly a god send that I am sure will help quite a few analysts and marketers from having to spend the time (that they really didn't have) on figuring out where on the content management system, certain evars/ sprops are configured to.
Oh, for the CQ veteran on the verge of integrating further into the Adobe Digital Marketing community, you can switch to the CQ view as well that provides you with the ability to drag and drop the required SiteCatalyst parameters on to the CQ components defined or just being defined.
If you'd like to take a closer look at the CQ view, please click on the image for a high resolution image.
If you enjoyed this post, join me in thanking Cognifide's Technical Architect, David Friar, for his support with this post without which, it would not have been possible.
Of course, if you'd like to know more about the Adobe WEM/ CQ/ ADEP platform, don't hesitate to get in touch or comment on this post with your questions!
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