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Online moving in-store Until a few years ago, many experts predicted that the internet would eventually sound the death-knell for high-street retailers. However, the widespread movement of brands successfully introducing elements of online shopping into their in-store environments has overturned this theory. Instead, retailers – online and offline – are creating engaging, seamless shopping experiences for customers, however they decide to interact with a brand. Much of the appeal of online...

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    Online is moving in-store

    Posted 2/10/2014 by Dharmendra Patel

    With the relentless rise of online shopping, experts had predicted that the bricks and mortar store was becoming ineffective and would eventually have no use in our high streets. However, disproving this theory, a recent study from The Royal Mail shows that 16 percent of online retailers are expecting to open bricks and mortar stores this year. What we’ve started to see are pure play retailers, like eBay and Amazon, establishing a physical presence, in a bid to offer an integrated custo...

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    Predictions for 2014

    Posted 1/29/2014 by Dharmendra Patel

    Online moving in-store  Until a few years ago, many experts predicted that the internet would eventually sound the death-knell for high-street retailers. However, the widespread movement of brands successfully introducing elements of online shopping into their in-store environments has overturned this theory. Instead, retailers – online and offline – are creating engaging, seamless shopping experiences for customers, however they decide to interact with a brand.     Much of t...

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    Zen Garden - an Adobe CQ product

    Posted 9/2/2013 by Fahim Salim

       Zen Garden is a Cognifide product that extends Adobe CQ Experience Manager enabling digital marketers to deploy multiple websites quickly and cost-effectively.  CQ Zen Garden allows businesses to rapidly expand their capability to deliver sites for customers, sponsors and marketing teams by cleanly separating the look & feel from core development. It allows new websites to be assembled from a reusable library of highly flexible components with mobile responsive layouts t...

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    Front-end development - why not?

    Posted 7/30/2013 by Zofia Korcz

     A Front-end developer. What does it mean nowadays? What duties, responsibilities and experience should such a person obtain? A few years ago it was rather obvious. A front-end developer had to know how to convert a Photoshop template to a HTML file in addition to standard, commonly seen, simple DOM manipulations with jQuery. Thus, they were expected to be able to code HTML/CSS sufficiently, to possess aesthetic sensitivity, and to know at least basics of a client-side programming language...

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    adaptTo(2012).getTop(5);

    Posted 10/9/2012 by Tomek Rękawek

    A strong team of nine Cognifide employees attended the adaptTo() conference held in Berlin last week---adaptTo() is a meeting focused on technical aspects of Apache Sling, Jackrabbit and Adobe CQ. The conference held stage to a number of interesting presentations---including two from Cognifide---which provided a wealth of useful information. The subject area of these talks was divided into five main categories: new features and products, thoughts on designing a proper content structure, re...

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    Global performance testing with Gomez

    Posted 8/9/2012 by Aneta Mirońska

     Continuous verification of cross-browsing, load, performance or even general availability of a given application has always posed a thorny problem for web owners and administrators. It has consumed much time and has posed an unenviable task to perform. What is even more important, the effort once made has had to be put again and again. Application performance management software turns out to be the best solution here. Although there is a whole bunch of tools that are more or less applicabl...

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    Test automation for mobile devices: Touch mobiles meet webdriver

    Posted 7/10/2012 by karol.kujawiak

    In the testers world automation is kind of like, for the want of a better phrase, "the icing on the cake". This area of quality assurance is certainly considered the most interesting and developmental. At Cognifide, we trust in automation. Although manual tests are necessary during the development process, constantly changing code deserves to be checked as a whole all the time and as automated tests of our web applications provide almost immediate feedback on the quality of the software we pro...

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    I love Adobe Shadow

    Posted 6/11/2012 by jacek.rymski

    A few facts: 71% of smartphone users searched on their mobile after seeing an advert. Google/ OTX, The Mobile Movement, US April 2011 51.8% of EU Tablet owners are smartphone owners as well Comscore, Connected Europe 2011 Mobile ad spend is expected to rise over 20.6 billion in 2015 Gartner Mobile Advertising Revenue Forecast, June 2011  Clearly, mobile usage is exploding to say the least. By 2014, mobile internet is well placed to overtake desktop internet usage. You and I know that our...

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    Mobile testing - emulators or real devices

    Posted 3/26/2012 by krzysztof.konopko

    Testing mobile applications and websites isn't new anymore. This post is reminiscent of the issues we faced when we started testing out web applications on mobiles. Main goals No compromises were going to be made with the functionality or design, i.e. the website had to work and look good for all visitors on mobile devices. The client provided us with an acceptable list of mobiles that they wished to support. We split it to two groups: touch screen and smart devices. Now,  our f...

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    Adobe CQ 5.5 - Mobile Improvements

    Posted 3/22/2012 by jan.kuzniak

    I remember that gleam in the marketer's eyes when Investec demoed the first CQ5 mobile microsite at the Day Ignite 2010 Conference in Berlin. Everyone's minds were spinning somewhere along the lines of "I'll flip a switch and get a mobile site! Me wants!". The appetite and expectations were huge.But on the other side of this beautiful postcard was sweat, tears and blood of developers working on a beta version of the new platform. That was a great challenge and thanks to the support of the Adobe...

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